Genre Chosen w/Conventions

The genre I have chosen will be Hip-hop/Rap. It was initally going to be just Rap, however, I realised that both of them can be intertwined and incorporated together as they are of the same type of music to work around so I deemed it appropriate to choose Hip-Hop/Rap. The conventions of Rap magazines are usually of a ''boy-ish'' area. You rarely find rap magazines with a 'cute' pink and yellow theme unless its a female rapper e.g Nicki Minaj and Azealia Banks.
The most popular magazines of this genre today would be 'XXL' and 'VIBE'. In the past, 'RapPages' was a very successful rap magazine too.

Popular rappers/ hip-hop artists featured can include : Eminem, Nas, Dr. Dre, Ice Cube, Kanye West, Jay-Z.

 

The magazine would usually have a very masculine image as the genre is stereo-typically aimed at men and listened to men. Though a lot of women listen to the genre its very rare to see women as the star image on the magazine. It has been usual that the cover artists on rap magazines don't usually smile. This shows dominance and seriousness in the industry. It also gives the impression of not showing vulnerability so not being used. There seems to be a consistent colour scheme of red, black and white which seems to be more and more common in the rap music magzine industry. The magazine cover in the top left gives a very serious impression of the artist and the type of music itself. Unlike most other genre of magazine like Pop there is no smile or ''hand on hip'' pose rather he is crossing his hands with a very stern look which connotes no messing around and how set the music genre is.
The target audience is usually for men however its not excluding the other gender. A lot of young adults are usually into hip-hop/rap and would propbably be the steady fans in that industry.